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Privacy Policy
Last Updated: July 13, 2026
At Merit Media ("Company"), we are steadfast in our commitment to safeguarding your privacy. This Privacy Policy explains the manner in which we collect, use, and disclose personal information, with transparency being our priority.
Data Collection & How We Use It
Data Collection: We may collect personal details you provide voluntarily (such as your name, email address, and contact details), automatically captured data (such as IP address, browser type, and browsing behavior via cookies and analytics tools), and information received from third-party integrations you connect to our services. Information is collected in compliance with applicable laws and used only for the purposes described here.
Purpose of Data Use: Collected data is used to improve our services, communicate updates and promotions tailored to your preferences, meet legal and regulatory requirements, and personalize your experience. We use analytics to identify trends and improve efficiency, and you can opt out of specific data uses at any time.
Data Retention: Personal data is retained only as long as necessary for the purposes outlined in this policy and in compliance with applicable law. Marketing preferences, including opt-ins and opt-outs, are retained and respected. Specific retention periods are available upon request.
Data Disclosure: We do not sell your data. It may be shared with third-party service providers who are contractually obligated to keep it confidential and use it only for specified purposes. In a merger or acquisition, your data may transfer as part of our business assets, and it may be disclosed to law enforcement if required by law.
Your Rights, Security & Additional Policies
User Rights: You may request access to or deletion of your personal data by contacting us at hello@meritmedia.com. You may also opt out of marketing communications or request data portability, and you have the right to lodge a complaint with a regulatory authority if you believe your data rights have been violated. If you're located in a jurisdiction with specific data protection laws (e.g., GDPR, PIPEDA), additional rights may apply, such as restricting processing or objecting to automated decision-making. Deletion requests are processed within legally defined timelines.
Cookies Policy: We use cookies to collect information about your usage patterns to improve your experience. You can control cookie settings through your browser and opt out of non-essential cookies at any time. We may use third-party analytics tools such as Google Analytics, governed by their own data practices.
Security Measures: We implement measures such as encryption and access controls to protect your data from unauthorized access, alteration, or disclosure. Access to personal data is restricted to authorized employees, and we conduct privacy impact assessments for significant changes to our data practices.
International Data Transfers: If your data is transferred outside of Ontario, Canada, we implement appropriate safeguards, such as standard contractual clauses, to ensure compliance with data protection laws.
Children's Privacy: Our services are not intended for children under the age of 13, and we do not knowingly collect personal information from children.
Data Breach: In the event of a data breach, affected users will be notified promptly, in accordance with applicable legal requirements.
Behavioral Advertising: We may use behavioral advertising to tailor content and ads to your preferences. You can manage your advertising preferences at any time by contacting us.
Governing Law: This Privacy Policy is governed by the laws of Ontario, Canada, and any disputes will be resolved within that jurisdiction. We encourage arbitration or mediation as a preferred method of resolution.
Updates to This Policy: We may revise this Privacy Policy from time to time. We'll notify you of substantial changes by email or a prominent notice on our website within 30 days.
Data Protection Officer: For privacy-related inquiries, contact our Data Protection Officer at hello@meritmedia.com.
Accessibility: We're committed to making this policy accessible to everyone. Contact us if you need it in an alternative format.
Contact Us: If you have questions or concerns about this Privacy Policy, reach out to us at hello@meritmedia.com.
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