Setup is a one-time fee of $2,500. Monthly management starts at $1,500 and scales based on your platforms and ad spend. Most clients are at $1,500–$2,500/month in ad spend. You'll always know exactly what you're paying us — separate from what you're spending on ads.

How quickly will I see results?

Most businesses see strong signals within 30 to 45 days and consistent ROI by 90 days as the algorithm learns. If ads did not work before, it is almost always a tracking, targeting, or messaging issue, and that is what we fix first.

Which platform is right for my business?

Ads aren’t a magic switch — but when they’re done right, they work. It depends on who you're trying to reach and what you're selling. We'll figure that out together on your discovery call and recommend only what makes sense — we're not going to run everything just to run it.

Do I need to be involved day-to-day?

Nope! You approve strategy and creative, then we handle everything. No. That's the point. You hand it off, we handle it. You'll always know what's happening — in plain language, not a spreadsheet full of metrics — but your job is to run your business, not babysit your ad account.

Done-for-you ads for service businesses

We keep your calendar full of the right clients.

Google, Meta, and LinkedIn campaigns that turn ad spend into a steady stream of qualified leads and booked calls. Strategy first, ethical, zero BS. You get more of the right inquiries, and a clear read on every dollar.

Clinics, therapists, law firms, trades, consultants, and the rest. Canadian, independent, zero interns.

Book Discovery Call

See how it works

Sound familiar?

You got into this to do the work, not to become a media buyer.

Leads come in waves. One month you are booked out, the next it is crickets. You have either tried boosting a post and watched the money vanish, or handed it to an agency that treated you like an account number and reported on metrics that never turned into clients.

Feast or famine

No steady, predictable flow of inquiries, so you cannot plan, hire, or grow with any confidence.

Wasted spend

Budget leaking into the wrong clicks and unqualified leads, with no clear read on what is actually working.

Ads that feel off

Especially in care and sensitive fields, most ads feel pushy or salesy, and out of step with how you want to show up.

The shift

Your ad spend should work like a booking machine.

Most owners treat ads like a gamble they hope pays off. The ones who win treat it like a machine: you feed it a dollar, and a qualified lead or a booked call comes out the other side, predictably. Our whole job is to build that machine and keep it running, so your calendar stays full without you touching an ad account. When it works, ads stop feeling like a cost and start feeling like your most reliable source of new clients.

BOOK A CONSULT

We turn ad spend into booked calls.

Why owners switch to Merit Media

Senior operators who actually get your business.

Booked calls, not vanity metrics

We optimize for qualified leads and real inquiries, not impressions and likes you cannot bank.

Ethical and consent-first

For care and sensitive fields: relevant, respectful targeting that educates and invites, never pressures.

Flat fee, no % of spend

We do not make more by inflating your budget. Our incentive is your results, not your invoice.

Tracking that tells the truth

We measure calls, form fills, and bookings, so you know exactly which ads bring real clients.

Senior team, zero interns

Every account is run by media buyers with 6+ years of corporate-level experience. No guessing.

Plain-language reporting

The numbers that matter in English, not a dashboard you have to decode.

What's included?

Full-service, done-for-you ad management.

Google, Meta or LinkedIn Management

Search, Performance Max, and paid social built to reach people actively looking for what you offer.

Lead tracking done right

Calls, form submissions, and bookings tracked properly, so every dollar is measured

Strategy and copy

Keyword and audience research, ad copy that sounds like you, and landing or booking page recommendations.

Ongoing optimization

We watch it weekly, cut wasted spend with negatives, and double down on what fills your calendar.

Quality feedback loop

You tell us which leads booked and showed up, we sharpen targeting to bring you more of the right ones.

Receipts

Results, not vibes.

$9–$18

Typical cost per qualified lead
(vs $40+ industry average)

Up to 5x

More monthly leads
after we take over

up to 79%

Lower cost per lead
than before Merit

$50M+

Ad spend managed
across Google, Meta + LinkedIn

Therapy practice

Grew monthly leads from 11 to 53 and cut cost per lead 79%, from about $43 to under $9, on the same budget.

Senior care

Doubled leads, up 114%, at about $16 each, roughly 60% below the industry benchmark for the category.

Wellness Clinic

42 new inquiries in a partial month at about $13 each, with nearly one in five clicks turning into a lead.

Is this for you?!

Built for service businesses ready to fill the calendar.

You are established and want a predictable, steady flow of qualified leads, not a one-off spike.
You want a senior team actually running your account, and tracking that proves what works.
You are ready to invest in real management, from $1,500 per month, separate from your ad spend.

Not there yet? No hard feelings. Grab our free 5-Day Ads Bootcamp: 5 minutes a day on how ads actually work, so you can protect every dollar before you scale or hire. Get the free bootcamp

Questions that matter

before you spend a dollar on ads

Ready to keep your calendar full?

Book a free strategy call with founder Britt Holmes. We will look at your business, your goals, and your ideal client, and map the smartest ad plan to bring you a steady stream of the right people.

BOOK A CONSULT

Not a call, just a question? Email hello@meritmedia.com

Done-for-you ads for service businesses